Acta Univ. Agric. Silvic. Mendelianae Brun. 2007, 55, 215-226
Published online 2014-11-19

Healthy life style and food, beverages and cigarettes consumption in the Czech Republic

Miroslav Foret1, Jiří Paděra2

1Ústav marketingu a obchodu, Mendelova zemědělská a lesnická univerzita v Brně, Zemědělská 1, 613 00 Brno, Česká republika
2Brno International Business School, Lidická 48, 602 00 Brno, Česká republika

In the first part of the article, the authors analyze the term healthy life style. Information sources focusing on health and factors influencing it and having the final impact on it are mostly of medicine character. Together with the development of medicinal diagnostic and curing procedures, the importance of health conditions influenced by infectious diseases is decreasing. On the other hand, the importance of factors related to the life style (eating habits in particular) is growing.
In the second part of the article, the authors analyze and interpret the data of the Czech Statistical Office about the consumption of selected foods in the form of secondary analysis. The effort was to take into account the assessment of the trends as well as to deduce their possible impact on the health condition of the individual. From the analyses mentioned it is obvious that in the selected statistical data of the development of food and beverages consumption in the Czech Republic the tendencies towards healthy life style have not been unambiguous or significant within the last eight years.
In certain areas such as consumption of alcoholic beverages, milk and diary products and meat there have been noted changes for better. In most of the areas analyzed (alcoholic beverages, fruit and vegetable, oil, fish) these tendencies are not obvious or significant. Alarming is the growing consumption of cigarettes.


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