Acta Univ. Agric. Silvic. Mendelianae Brun. 2017, 65(3), 965-976 | DOI: 10.11118/actaun201765030965

Abstract Modelling of the Impact of Activities of Economic Entities on the Social System

Dana Bernardová1, Eva Jílková2, Miroslav Pokorný3, Zdeňka Krišová3
1 Department of Social Sciences and Law, Moravian University College Olomouc, Tř. Kosmonautů 1, 779 00 Olomouc, Czech Republic
2 Department of Economics, University College Olomouc, Tř. Kosmonautů 1, 779 00 Olomouc, Czech Republic
3 Department of Informatics and Applied Mathematics, Moravian University College Olomouc, Tř. Kosmonautů 1, 779 00 Olomouc, Czech Republic

Economic entities as integral parts of the social system have an impact on it. The complexity of structures and uncertainty of behaviour which are also conditioned by incorporating the human factor are the typical characteristics of economic entities and the social system. The lack of precise measurement data as well as precise information is their typical feature. Methods of creating computer models of such systems must therefore be based on uncertain, incomplete or approximate data and hypothetical assumptions. The paper deals with the synthesis of the abstract model of the expert system for determining the level of corporate social responsibility of an enterprise (CSR) with the use of methods of artificial intelligence. The linguistic rule model is built on the basis of the expert determination of the level of CSR based on the level of care for employees, level of supplier-customer relations, level of its ecological behaviour, and compliance with legal obligations. The linguistic modelling method is based on the theoretical approach to fuzzy set mathematics and fuzzy logic. The aim of the paper is the presentation of the system for determining the level of CSR with the use of non-conventional non-numerical methods as well as simulative presentation of the efficiency of its functions. The above-mentioned expert system is a relevant module of the built hierarchical structure aimed at the research of impacts of activities of economic entities on the social system.

Keywords: economic entity, corporate social responsibility, abstract modelling, artificial intelligence, linguistic fuzzy model, fuzzy logic, approximate reasoning, expert system, hierarchical system

Prepublished online: July 3, 2017; Published: May 1, 2017  Show citation

ACS AIP APA ASA Harvard Chicago IEEE ISO690 MLA NLM Turabian Vancouver
Bernardová, D., Jílková, E., Pokorný, M., & Krišová, Z. (2017). Abstract Modelling of the Impact of Activities of Economic Entities on the Social System. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 65(3), 965-976. doi: 10.11118/actaun201765030965
Share...
Download citation
  • BibTeX (.bib)
  • Bookends (.ris)
  • EasyBib (.ris)
  • EndNote (.enw)
  • EndNote 8 (.xml)
  • ISI WoS (.isi)
  • Medlars (.medlars)
  • Mendeley (.ris)
  • MODS (.xml)
  • Papers (.ris)
  • RefWorks (.txt)
  • RefManager (.ris)
  • RIS (.ris)
  • MS Word (.xml)
  • Zotero (.ris)
    • Open full article

    References

    1. COMMISSION OF THE EUROPEAN COMMUNITIES. 2001. Green Paper: Promoting a European Framework for Corporate Social Responsibility. [Online]. Brussels: CEC. Available at: http://bit.ly/1TGkk52 [Accessed: 2016, July 26].
    2. BYZNYS PRO SPOLEČNOST, 2016. Principy spolupráce v rámci platformy Byznys pro společnost. [Online]. Avaliable at: http://byznysprospolecnost.cz/category/byznys-pro-spolecnost [Accessed: 2016, July 26].
    3. DVOŘÁK, A., HABIBALLA, H., NOVÁK, V. and PAVLISKA, V. 2004. The concept of LFLC2000 - its specificity, realization and power of applications. Computers in Industry, 51(3): 269 - 280. DOI: 10.1016/S0166-3615(03)00060-5 Go to original source...
    4. EUROPEAN COMMISSION, 2011. A renewed EU strategy 2011-14 for Corporate Social Responsibility 2011 - 2014. COM (2011) 681 final. [Online]. Brussels: EC. Available at: http://eur-lex.europa.eu/legal-content/EN/TXT/PDF/?uri=CELEX:52011DC0681&from=EN [Accessed: 2017, January 10].
    5. MAAYTOVÁ, A., OCHRANA, F. et al. 2015. Veřejné finance v teorii a praxi. 1st Edition. Praha: Grada Publishing.
    6. NOVÁK, V., PERFILIEVA, I. and DVOŘÁK, A. 2016. Insight Into Fuzzy Modeling. Hoboken, New Jersey: John Wiley & Sons. Go to original source...
    7. POKORNÁ, D. 2012. Koncept společenské odpovědnosti: obsah, podstata, rozsah. Olomouc: Univerzita Palackého.
    8. POKORNÝ, M. and KRIŠOVÁ, Z. 2011. Teorie systémů 2: Znalostní a expertní systémy. Olomouc: MVŠO.
    9. POKORNÝ, M. et al. 2014. Nekonvenční metody řešení ekonomických a manažerských úloh. 1st Edition. Olomouc: VUP.

    This is an open access article distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY NC ND 4.0), which permits non-comercial use, distribution, and reproduction in any medium, provided the original publication is properly cited. No use, distribution or reproduction is permitted which does not comply with these terms.


    Return to the content