PT - JOURNAL ARTICLE AU - Malo, Roman TI - E-learning business models DP - 2014 Oct 7 TA - Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis PG - 153--162 VI - 57 IP - 6 AID - 10.11118/actaun200957060153 IS - 12118516 AB - E-learning is the word which is used especially for discussion of education activities, trends and problems. However, principles of electronic education are fitness for use also within business activities in the area of a support for reaching business goals and as a part of marketing activities. These ones are examples that e-learning is not understood only in its primary form - as a tool of increasing quality of human resources. As well, applying it within supply or demand business relationships is also possible in the form of a tool increasing these processes' efficiency. The necessity of suitable framework model existence is clear.In this paper a set of issues influencing a development of business models within e-learning area is discussed. On these basics three general e-learning business models are specified. All models are universal and that is why there is no barrier for applying their utilization within various business branches.