Acta Univ. Agric. Silvic. Mendelianae Brun. 2014, 62, 1257-1263

https://doi.org/10.11118/actaun201462061257
Published online 2015-01-17

How Marketing Instruments Affect Consumer Behavior in Times of Economic Turbulence

Naďa Birčiaková, Jana Stávková, Martin Souček

Department of Marketing and Trade, Mendel University in Brno, Zemědělská 1, 613 00 Brno, Czech Republic

Crossref Cited-by Linking

  • Hron Jan, Macák Tomáš, Andres Pavel: Overcoming the Uncertainty in the Du-Pont Graph of Profitability. Acta Univ. Agric. Silvic. Mendelianae Brun. 2015, 63, 1891. <https://doi.org/10.11118/201563061891>
  • Hron Jan, Macák Tomáš, Andres Pavel: Overcoming the Uncertainty in the Du-Pont Graph of Profitability. Acta Univ. Agric. Silvic. Mendelianae Brun. 2015, 63, 1891. <https://doi.org/10.11118/actaun201563061891>
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